Hello

I’m Samrawit Lemma, a Creative Graphic Designer with a strong interest in marketing, branding, and storytelling. Skilled in visual communication, content creation, and social media management, crafting engaging digital and print materials. Passionate about blending design and marketing strategies to develop impactful campaigns, enhance brand identity, and drive audience engagement.

Resume

Expertise

Branding, Illustration, Presentation design, Marketing, Social Media, Digital Marketing, Research, UI/UX, Web Design

Experience

Branding & Graphic design intern

Branding & Visuals

The Shark Group

American Marketing Association (AMA)

Jan 2026 - May 2026

Oct 2024 - May2026

Social Media Intern

Miller Library

Sept 2024 - May 2025

- Executed branding and graphic design work across 6 companies within Daymond John's portfolio, delivering print, web, and social media assets tailored to each brand's identity.

- Developed brand guidelines and visual identity systems for multiple companies and top-tier CEOs, ensuring consistent and strategic brand representation across all touchpoints.

- Contributed to high-profile creative projects including a photoshoot featuring Daymond John and Heather John, supporting visual storytelling and brand alignment.

Business Consultant

Center Of Experiential learning (CEL)

March 2024 - May 2025

- Develop business plans and conduct in-depth research to support organizational decision-making and strategic growth.

- Provide actionable insights to help companies improve operations and achieve their goals.

- Designed brochures, advertisements, and promotional materials to support marketing campaigns.

Women@dior X UNESCO Mentee

Dior and UNESCO

March 2026 - Present

- Selected as one of 35 U.S. mentees from 12,000+ global applicants to join a 2,800+ member global Women@Dior x UNESCO mentorship community focused on leadership, education, and social impact.

- Participate in the Dream for Change initiative supporting the empowerment of young women.

- Receive mentorship from a professional at Dior.

- Design and manage engaging social media content three or more times a week, focusing on fun, interactive, aesthetic, and educational posts to boost community engagement and showcase the library's resources.

- Created visual content to enhance brand awareness and audience interaction.
- Developed engaging social media content, leading to increased audience engagement.

Branding & Visuals

American Marketing Association (AMA)

Oct 2024 - May2026

- Created visual content to enhance brand awareness and audience interaction.
- Developed engaging social media content, leading to increased audience engagement.