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Brand Identity

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Shark Art

I created the brand guide for Shark Art, a company founded by Daymond John dedicated to supporting, showcasing, and empowering living artists. This project gave me the opportunity to explore how branding can reflect creativity through bold visuals, vibrant colors, and intentional design systems that capture the energy, expression, and mission behind the brand.

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Letter of Light

Letter of Light is a community-centered initiative I created to spread hope, encouragement, and care to cancer patients and their families through handwritten letters. Rooted in personal experience and a passion for serving others, the project was created to remind people that they are seen, supported, and not alone. Through Letter of Light, I aim to use creativity, storytelling, and design to create meaningful impact and build stronger communities through compassion.

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Markwins Beauty Rebrand

A conceptual rebranding project I created for a global cosmetics company focused on inclusivity and diversity in beauty. The identity system is inspired by nine diverse skin-tone powder shades arranged in a circular form to represent unity and the world. Through a redesigned logo, packaging, and brand touchpoints, the project reflects a cohesive visual system that reinforces the brand’s mission of representation and global inclusivity.

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